David Herrin of The Quorum on the value proposition of theaters and why tracking is ticking upward.
Are Broadway shows, concerts, and amusement parks really the best comparisons to movies? Those other things are yearly events at best for most people whereas I feel like the theaters and studio expect movies to be quarterly or even monthly events for people, more of a bread and butter type of entertainment rather than a special event. You start comparing movies to TV or video games and its $10-$20 for 2 hours of content versus $10-$20 for a month of streaming for TV or $60 for 20-100 hours for a video game (sometimes 400 or more if you are a nerd like me) and it isn't nearly as rosy a comparison. Why are those not good comparisons?